Ask me about WordPress plugins, and I might geek out a little. 🤓 They can be great when you don’t know how to do something or need some extra cool features, but too many plugins can slow your site down and open you up to security risks.
Here’s my philosophy on plugins:
That being said, here are the top 10 plugins I always vouch for using.
Comment spam management is the whole reason I switched to WordPress all those years ago in the first place. 🙃 I fight comment spam three simple ways, one of which is using Akismet. It’s complimentary with every WordPress install, so all you need to do is sign up for a plan, grab an API key, and then you’re good to go.
In my opinion, the best form plugin out there. Years ago I worked on a site where users were sharing their memories of a particular event and those stories were getting put into a custom post type to be featured on the frontend of the site. We needed a way to automate this process and after a ton of research (and many late nights experimenting), Gravity Forms came through with their ability to create a form for user-submitted posts.
Since then it has been my tried-and-true form plugin of choice. I’ve used it for very specific things that other form plugins haven’t been able to do, so as a paid plugin I feel like I’ve gotten my money’s worth. Yes, the kicker is it’s a paid plugin, but if you’re a client of mine it’s included in your project at no additional charge. 😉
Developed by the folks at WordPress.com this plugin does a ton out of the box which eliminates the use of a lot of other plugins. It works as an SSO hub, allows me to use features from WordPress.com, and so much more. If you could only use one plugin on your site I would say this one hands-down because it does so much. While there are a few features that I like to use other plugins for, such as SEO, you technically can do all of that with Jetpack. And since it’s made by WordPress.com it works seamlessly with your self-hosted WordPress website.
Jetpack offers both free and paid plans. Because I use Dreamhost’s DreamPress for my hosting I get Jetpack Professional included for free, so I get to experience all it has to offer. Prior to upgrading my hosting, I’ve used the free version, and it’s just as decent as the paid. You just gotta weigh your options. 🙃
This allows me to see what people are searching for on my site. Not only can I see what they are searching for, but I can also see what content comes up in their queries. It’s a fantastic tool for content strategy. We can all benefit from knowing what people are searching for on our site and using that knowledge to make improvements.
This gives me a paper trail of what’s happening on a site making it much easier to troubleshoot when things go wrong. Not only do I install it on my site, but I find it to be a crucial addition to any client’s site, especially when there is more than one person that has access to the WordPress admin.
It took a while for Google to develop its own plugin, so before this, I was a big fan of the Google Analytics Dashboard for WP. Now that Google has an official WordPress plugin that handles Analytics, Search Console, and Ads all in one, I am very happy! Not only does this add all the necessary tracking codes, but you’re able to view all your stats directly from your WordPress site instead of having to jump over to each individual platform. It’s a great tool if you want to get an overview of what’s happening with your site in layman’s terms.
My security plugin of choice. I’ve tried a few different ones over the years, but I like Wordfence the best. Not only do I like the plugin, but I really like the team of developers behind the plugin (met one of them at WordCamp). They really value security, and I particularly love that they use the haveibeenpwned API. Their blog is a fantastic resource as well as their podcast. I use the free plugin, which does a ton already, but it’s also nice knowing that if things get really ugly on a site I manage I have additional options with Wordfence.
Hands down the best SEO plugin. SEO can be very complex, and one of the things I love about the Yoast plugin is it has so many built-in tools to teach you. It also takes care of a lot of other details that you may not realize tie into SEO like meta tags, social verification, and sitemaps. Oh and by the way, if you have Yoast you do NOT need a separate plugin for sitemaps! I can’t tell you how many times I’ve come across that. 🙈
Here are a few that I love for specific functions, and while they’re not a must-have for me, they do come highly recommended:
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